A KEY INITIATIVE FROM DIADEM WAS TO WORK OUT A WAY TO REUSE THE EXISTING VITREOUS ENAMEL SIGNS BY REHEATING THEM. THIS RESULTED WAS AN ENVIRONMENTALLY FRIENDLY SOLUTION BY REDUCING WASTE.
metro trains
18 MONTH PROJECT DURATION
211 RAIL STATIONS
18,760 ASSETS
PROJECT TEAM
JOHN HOLLANDMETRO TRAINS
DEPT OF TRANSPORT
METLINK
DIADEM
Diadem undertook the original rebranding of the Melbourne Metlink transport system involving over 60,000 branded assets across the Melbourne tram, bus and rail network. With the change of rail operator, Diadem was asked to rebrand the Metlink rail network to Metro across the 211 rail stations.
The project was rolled out over 18 –months and involved the rebranding of 18,760 assets. Thorough project planning and robust contract management resulted in the project being delivered under budget and within time.
The project was rolled out over 18 –months and involved the rebranding of 18,760 assets. Thorough project planning and robust contract management resulted in the project being delivered under budget and within time.
